Inspired by the stories we never stopped thinking about. Introducing our new Lord of the Rings and The Hobbit collections. For the elves, adventurers, dragon enthusiasts, and fellowship members.

Some socks are built for reality. Ours have a little more magic. Introducing our new Lord of the Rings and The Hobbit collections. From dragons and elves to ancient symbols and legendary friendships, every pair is inspired by Middle-earth. Which pair has your heart? #lordoftherings #thehobbit

The spray bottle is actually filled with the tears of a water sign 🫢

Can you count how many times we say casual? 🤭 just goes to show that we wear our socks with any outfit ✨

Professionally curious, personally distracted, and too many tabs open. Gemini, Libra and Aquarius… Did we get that right?

Lola Bunny 🤝 Elle Woods, channel your inner it girl energy with our Lola Bunny socks 💜

For the ones that always have a foot on the ground 🌏

A man’s best friend? More like a girl’s best friend! Supergirl Krypto socks now available at sockcandy.com

The socks are too good not to take pics 😮‍💨

We keep things pretty bold around here 😜

Mondays are for sock reveals! Check out what everyone in the office is wearing today! 🧦

With showers comes fresh blooms 🌷 Our heart floral styles are the perfect accessory to get you in the spring mood!

From iconic characters to foodie fun, we added a bunch of your favorites to sale! Shop at sockcandy.com

A pop of color that is also super cute! You can shop Kung Fu Panda and Lunar New Year at sockcandy.com now 🐼🧧 @kungfupanda #KungFuPanda

Cold weather is not an excuse to give up on style 🥶 If I’m wearing my favorite @sockcandy tights, I’m staying warm Period Here’s the trick no one talks about: Layering socks strategically over tights, adding boots and a long coat changes everything More warmth 🥰 More texture 🪶 More intention 💥 You don’t have to choose between freezing and looking put together We’re not doing bulky We’re doing smart Save this for your next “I don’t want to wear pants but it’s 40°” day Follow for real-life styling that actually works 🔗 “SHOP” for LINK #WinterStyleTips #TightsOutfit #Layeringldeas #Over40Style #RealLifeFashion

Fighting the winter blues with our Heart Floral styles. Perfect for thinking of warmer days 💐💗

Patiently waiting for part 2 of @bridgertonnetflix with our Bridgerton bundle socks! 🌷 The perfect way to be the diamond of the season.

What does Year of the Horse mean to you? 🧧🐎

Wishing everyone a Happy Lunar New Year! We have our fit secured with our Year of the Horse socks 🧧🐎

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

From the design to the final product. How our Wicked: For Good collection came to life ✨ #WickedForGood

I practiced my pitch almost every day leading up to Shark Tank, and I think the real version turned out better than any practice 😊 #sharktank #smallbusinessowner #aapiowned #asianownedbusiness #femalefounder

IT’S SHARK TANK WEEK! I started Sock Candy almost 5 years ago, and I am pinching myself that this Friday we will be airing on Shark Tank! Here’s a look back at our journey. Having a small business is all-consuming, but it is also the most rewarding thing I’ve ever done. I feel so lucky to be able to share my passion with the world every single day 🫶🏻 Coming from an immigrant Asian background, I never thought I could work in fashion, much less have a fashion accessories brand. I took a risk and broke the mold of what was expected of me, and it paid off ✨ Tune in this Friday, 4/11 at 8PM ET/PT to see me take on the Sharks!